SAN DIEGO, CA – Eldorado Stone, manufacturer of the world’s most believable architectural stone veneer, has been voted the number one brand for manufactured stone and brick veneer in BUILDER Magazine’s 2017 Brand Use Study. The annual survey of builders and general contractors, conducted by The Farnsworth Group, provides a critical snapshot of trade professionals’ familiarity with and usage of building products in a variety of categories.
Eldorado Stone dominated the ‘Manufactured Stone’ category, winning all four subcategories: Brand Familiarity, Brands Used in the Past Two Years, Brands Used Most and Quality Rating. The brand also ranked number one in three out of four subcategories under ‘Siding: Brick and Brick Veneer.’ Of those surveyed, 73 percent ranked Eldorado Stone as a familiar brand, making it the most recognized brand in each category.
“Our team works diligently every day to enhance the design and construction experience with products of the highest quality,” said Ramsay Hawfield, Vice President of Marketing and Product Development at Eldorado Stone. “We are honored to see this year’s survey results, which indicate that we’re giving trade professionals exactly what they need to exceed their own clients’ expectations.”
Survey participants cited product performance, price, ease of installation and brand reputation as the primary attributes that influenced their selections for manufactured stone and brick veneer products.
For more information on the 2017 BUILDER Brand Use Study and to download a copy, click here.